UNITED AIRLINES
UNITED AIRLINES
Produced a fully analog, 100% practical in-flight safety film, directed by Karim Zariffa in Montreal.
Six days, 11 sets, 1104 dominoes, 31 on-set clients, real FAs & Pilots and a yearly audience of over 80 million.
OREO x POKÉMON
OREO x POKÉMON
Produced the development and production of the category’s best performing product campaign to date.
Cookie and package design, TVC, OOH, print, digital, including a wallscape comprised of nearly 8000 individual OREO cookie “pixels,” 3D-printed from the actual product mechanicals and individually mounted by hand.
Pixel art launch film, but the pixels are all actual OREOs overlaying hand-drawn 2D animation. A collab between Framestore, media.monks, Massive and The Pokémon Company Japan.
OREO x PFLAG
OREO x PFLAG
An AdWeek 10 Best Ads of 2022.
OREO granted Alice full creative control, allowing her to rewrite their script and change the dialogue from English to Mandarin.
Dir: Alice Wu (Saving Face, Interior Chinatown) Lensed by Pat Scola (Sing Sing, The Death of Robin Hood).
GOOGLE PIXEL x STAR WARS
GOOGLE PIXEL x STAR WARS
A collaboration with Lucasfilm launching the first ever native Augmented Reality integration on mobile.
Dir: Jonathan Dayton and Valerie Faris (Little Miss Sunshine, Fleishman is in Trouble).
PRUDENTIAL
Dir: The Mercadantes
Digital: B-Reel/ILOVEDUST/Use All Five
The Gold Cannes Lion winning campaign and all-time category best performer.
HUAWEI
Dir: Andrew May
One of a series of EMEA spots directed by yours truly for the launch of Huawei’s AI medical partnership with the EU. Shot in/around Barcelona.
YOUTUBE
YOUTUBE
Dir: Andrew Telling
Fully programmatic DOOH campaign in European capitals, tied consumer traffic flows around football matches (from Top Flight to Sunday league).
Dir: Nick Jasenovec
Campaign included city-wide programmatic DOOH in London, a global technological first.
Dir: Nick Jasenovec
Emmy launch of YouTube Red (now YouTube TV).
SPRINT
SPRINT
Dir: Stacy Wall
A delightfully absurd celebrity brand campaign on retail timelines, created before agency formally existed.
Dir: Stacy Wall
Each of these spots was produced in under 3 weeks, from director award to final delivery.
Dir: Stacy Wall
We concepted, created and shipped 14 spots in under 3 months.
ABSOLUT
Dir: Carl Erik Rinsch
Global Swedish House Mafia collab. Delivered over 70+ unique market specs to accompany their global tour.
MCDONALDS
Dir: BUCK
Fun fact: the cloud wizard played in Squeeze.